by Mary Epner | Jul 15, 2015 | Digital, U.S.
We’ve been bullish on the athleisure trend for the past 2 years as we watched street fashion influence sales, merchandising and how retailers are moving to capitalize on the trend. We contend that this is no longer simply a trend but more of a lasting change in the...
by Mary Epner | Jul 14, 2015 | Digital, U.S.
Coming off the disappointing customer experience with the Lilly Pulitzer event this Spring, Target (TGT) announced that they will be committing to a plaid trend to launch the fall season in lieu of a designer partnership. Available from late August through October,...
by Mary Epner | Jul 10, 2015 | Digital, U.S.
Reese Witherspoon’s recent launch of Draper James in May— a lifestyle brand spanning apparel, accessories and select home products — joins Gwyneth Paltrow’s goop.com in the growing trend of celebrity lifestyle brands. Unlike Goop, which ranges from health to apparel...
by Mary Epner | Jul 8, 2015 | Asia, Digital, Europe, U.S.
Mary Epner recently called-into Arise Xchange to explain why there is a drop in some luxury brand sales, while others are tracking well. Is the trend of flashy designer labels over? Take a look… The information contained within this post is the opinion of Mary Epner...
by Mary Epner | Jul 7, 2015 | Digital, U.S.
We’ve been bullish on the Apple Watch since its announcement last Fall. Despite intial mixed reviews, we believe that wearables will continue to grow, as an always-on lifestyle will require more streamlined management of information. One of the push-backs we’ve heard...
by Mary Epner | Jul 5, 2015 | Digital, U.S.
We’ve been spying earlier-than-usual markdowns this spring into summer season, from department stores to luxury apparel, leading into the usual holiday sales. And now, as we approach the July 4th weekend, the reductions are even more pronounced (and they were started...